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Advisor to United Beverages on the acquisition of Dom Whisky

Date: December 2023
Country: Poland
Industry: FMCG
Buyer (Client): United Beverages
Seller: Dom Whisky
VCP’s role/competence: buy-side M&A advisor


  • VCP acted as advisor to United Beverages, a leading Polish distributor and importer of alcoholic beverages, in the process of acquiring Dom Whisky, a multi-channel platform offering premium spirits
  • We provided the buyers with bespoke investment banking services including strategic analyses, deal tactics and other ad-hoc assignments as well as support in SPA negotiations strategy
  • The activities of Dom Whisky Group’s companies consist of retail and wholesale sales of alcoholic and non-alcoholic beverages conducted in specialized stationary stores and in the largest online spirits store – Dom Whisky
  • United Beverages is one of the largest liquor distributors in Poland and cooperates with the largest producers in the country and the world. UB has been present in the market for more than 20 years being also one of the largest importers of wines and spirits and owner of many trademarks in various categories and market segments
  • The Transaction was signed in September 2023 and after receiving approval by the Polish antitrust regulator UOKiK, closed in December 2023

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